Agrobank Celebrates Journalists, Media Organisations For Their Support And Coverage Achievements Throughout 2021
KUALA LUMPUR – About 40 journalists and media organisations representing 15 media organisations from various mediums and platforms were celebrated at the Agrobank Media Appreciation Night 2021, which was held a hotel here, last night.
At the event, four journalists and four media organisations from the Malaysian mainstream media bagged Agrobank awards which were presented in two main categories in recognising their support and coverage achievements towards Agrobank throughout the year 2021.
President/Chief Executive Officer of Agrobank, YM Tengku Ahmad Badli Shah Raja Hussin said, Agrobank introduced two categories of the appreciation awards to show its appreciation towards media practitioners and organisations that have contributed in the terms of highest number coverage about Agobank, becoming one of the reasons behind the success of Agrobank last year.
“The four journalists and four media organisations bagged “Agrobank Sidekick Salute Award” and “Agrobank Spotlight Award” which was introduced to showcase appreciation towards media practitioners and media organisations. The selection of the winners was made based on the Annual Media Coverage Report 2021 conducted by a certified media analysis agency at the end of last year.”
“Agrobank is very pleased and thankful to all media practitioners and media organisations who have provided continuous support, through writings and publications related to Agrobank in various mediums and platforms throughout 2021, especially in the difficult period during the COVID-19 pandemic,” he said.
Tengku Ahmad Badli Shah said, strong and continuous support from the media is very meaningful for Agrobank because of the important role played by media as the voice of Agrobank to educate and deliver information about the current development of Agrobank, for the benefit of the public and the Bank’s customers.
“This has indirectly increased the strength and visibility of the Agrobank brand among Malaysians. As a Development Financial Institution (DFI) under the Ministry of Finance, Agrobank has been mandated by the government to support development in the country’s agricultural sector since 1969, and we will continue to uplift this mandate for future generations and agro communities,” he added.
Award recipients of “Agrobank Sidekick Salute Award” brought home prizes in the form of gold bar, appreciation plaque and certificate, souvenir, while recipient of the “Agrobank Spotlight Award” bagged home food voucher, appreciation plaque and certificate and souvenir.
Meanwhile, other organisations, as Berita Harian, New Straits Times, Bernama, BernamaTV, Sistem Televisyen Malaysia (TV3), The Edge, Utusan Malaysia, Kosmo, Astro, Astro Awani dan The Vibes were honoured with appreciation certificates and souvenirs for their continuous support towards Agrobank in year 2021.
The event was attended by 60 guests including Agrobank management team which also received Yankee type pineapples produced by Agrobank agropreneur, Mohd Nor Haji Sukimi (Wak Nor) in Tanjung Sepat, Banting, Selangor. The attendees were also entertained by 40 lucky draws and an acoustic band during the dinner.
The list of award recipients is as follows:
Agrobank Sidekick Salute Award 2021 (Journalists Category)
1) Norshahzura Mat Zuki – Sinar Harian
2) Hazwan Faisal Mohamad – Berita Harian
3) Mahanum Abdul Aziz – Berita Harian
4) Sri Ayu Kartika Amri – Harian Metro
Agrobank Spotlight Award 2021 (Media Organisation Category)
1) Harian Metro – Best Malay Media
2) The Star – Best English Media
3) Radio Televisyen Malaysia (RTM) – Best TV & Radio Media
4) Sinar Harian – Best Online Media
